Founded in London, with a flagship store on Old Bond Street and a presence in the most exclusive locations around the world, De Beers is the pinnacle of luxury diamond jewellery. Building on De Beers Group's over 135 years of expertise, the Jewellery House glorifies the world’s most beautiful diamonds through creativity and craftsmanship in timeless, distinctive designs.

De Beers is invested in ensuring all the diamonds it discovers create a lasting positive impact for people and the places where they are found. This comes with a pledge to build a better future – one that is fairer, safer, cleaner and healthier, in which communities thrive, ethical practices are maintained, and the natural environment is protected. We call this long-term commitment Building Forever.

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12 rue de la Paix Paris 2ème